How to Link Pinterest to your WordPress Website Without Pulling Out All Your Hair

now to link Pinterest to your WordPress website


As a business owner I converted my personal Pinterest account to a Pinterest for Business account and was ready to start promoting my website via Pinterest. I just needed to link Pinterest to my WordPress website to receive Rich Pins, full analytics, etc. Sounded easy enough.

How to link Pinterest to your WordPress website…for free and without brain damage

It took me nearly a month to figure out how to link my WordPress website to my Pinterest account. I Googled article after article, watched video after video, read screen after screen of tips and instructions but couldn’t find these steps anywhere!  I tried Pinterest itself, instructions in a training program, uploading a file directly into my host website cpanel files…nothing worked. I was so frustrated, and wasted hours. (I built my website myself using a free template—so the Tools option some sites recommend wouldn’t work for me.)

Weeks later, I finally found a clue that lead me to the steps below. So I wrote this post in hopes it helps you save time and avoid pulling out your hair like I did.

Follow these steps and linking Pinterest to your website really will be easy.

I am not a tech wizard but from what I know I believe this will work for any website, regardless of the template you are using. And no need to fuss with css codes.


1.  Log into your WordPress Admin dashboard

 I’m gonna assume you know how to do this…if not find out how from whoever built your website.


2.  Install the free Yoast SEO plugin.

It’s possible you already have this plugin but if not, hook yourself up. I’m currently using the free version, and it makes it quick and easy to optimize articles so they show up in website searches (aka optimize your posts for SEO). Aside from that, it provides an easy (and free) way to link your Pinterest account to your website.

  • On the left-hand side of your screen, in your WordPress dashboard, click on Plugins.
  • Look for Yoast SEO in your plugins list. If it’s there, skip to Step 3.
  • If not, click on Add New (either at the top of the page or in the left-hand menu bar in the Plugins section).
  • Click the box in the upper-right that says Search plugins… and type “yoast.” (For some reason I can’t get it to pop up if I type “yoast seo” so just type “yoast.”)
  • The Yoast SEO icon should display (as of April 2017 it’s a light blue box with a Y and a streetlight in it) and click on Install Now. (See screenshot below—mine is already installed so the screen shot shows the word “Active” instead of “Install Now.”)

How to Link Pinterest to your WordPress Website

  • Click the blue Activate box that appears where the Install Now box was.
  • You will now see a new option in your WordPress left-hand menu bar that says SEO with the Yoast symbol in front of it.

3. Go to the Yoast SEO Social screen

  • On the left-hand WordPress menu bar, hover over the word SEO (or click on it).
  • An option called Social will appear in the menu bar (not on the main screen).
  • Click on the Social option, and this screen will appear:

How to Link Pinterest to your WordPress Website

Check it out, there’s a Pinterest tab at the top!

  • Click on the Pinterest tab.

OK, this is where you need to be in your WordPress website. Switching gears to Pinterest to get the Pinterest Confirmation code to enter in the box on the screen.


4. Log into your Pinterest account

  • Open a new Internet window or tab and log into your Pinterest account.
  • Hover over your photo in the upper-left, until the drop-down menu appears. Click on the Settings option.
  • Scroll down to the Profile section to the Website box.
  • In the Website box, type in your exact website url (hint…open your website as a customer would (not in your admin dashboard) then copy and paste in the full link. It should include the http stuff in the beginning).
  • Click on the box to the right of your website that says Confirm Website.
  • You’ll be given a meta code. Copy the entire code so you can paste it into your WordPress site.

5.  Paste the Pinterest code into your WordPress site

  • Go back to your website admin window and paste the code into the Pinterest confirmation box.
  • Click Save changes.
  • Go back to your Pinterest screen and click OK/next/whatever displays.

That’s it, you are done!

Pinterest may say that it takes up to an hour to confirm your website, but you should be ready to go. Once it’s fully linked you can go back into your Pinterest Business Account Basics, Profile section and it will show Site Confirmed like the screenshot below.

How to Link Pinterest to your WordPress Website


Hooray, “site confirmed” are the two most beautiful words I’ve seen all day!

I hope this article helps you avoid the frustration I went through. Please let me know in the comments below, send me a note, or let me know how I can help. All the best to you and your business and/or blog!



PS…Need more help with Pinterest including using it to drive traffic to your website? Please allow me to assist. I’d love to chat about options. All the best!!

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